Overview

PostBeyond adheres to GDPR user deletion requests by removing all data directly linked to the user, including information on the User Analytics page. However, Post Analytics data, which includes interactions and shares, is not removed as it is not considered personal data of the individual user. This approach ensures compliance with GDPR while maintaining the integrity of overall analytics, though it may lead to discrepancies in tracking specific user interactions.

 

Information

At PostBeyond, we do delete all data directly linked to the user that has requested to be deleted. This means that the data found on the User Analytics page pertaining to this user will be gone.

That said, since the numbers in the Post Analytics data are not directly linked to that user, as it is not their personal data, the interactions and shares from that deleted user will be displayed within the Post Analytics.

Please note, this may cause discrepancies when tracing shares and interactions back to users.

 

Helpful Resources

Explore the following resources to learn more about revenue attribution models and tracking PostBeyond Salesforce attribution:

• Revenue Attribution Models
• How to Track PostBeyond Salesforce Attribution via Eloqua
• How to Create a PostBeyond Report with Dreamdata

 

FAQ

What happens to a user's data in PostBeyond when they request deletion under GDPR?

When a user requests deletion under GDPR, PostBeyond removes all data directly linked to that user, specifically from the User Analytics page.

Does PostBeyond remove interactions and shares data from Post Analytics after a GDPR user deletion request?

No, PostBeyond does not remove interactions and shares data from Post Analytics because this data is not directly linked to the user's personal data.

Can discrepancies occur in PostBeyond's analytics due to GDPR user deletion?

Yes, discrepancies may occur when tracing shares and interactions back to users after a GDPR user deletion, as the user's personal analytics data is removed but their interactions and shares remain in the Post Analytics.

How can I contact PostBeyond for support regarding GDPR user deletion?

You can contact PostBeyond for support by emailing support@postbeyond.com.