Overview

This article provides a strategy for re-engaging advocates in a community by leveraging discussion topics, creating a badge system, and initiating challenges to foster active participation.

 

Information

Learn how to revitalize your advocate community by encouraging interaction through discussions and challenges, and by rewarding engagement with badges.

 

 

Has your Advocate population begun to stagnate? Are your challenges getting fewer and fewer responses? Your Discussion topics becoming barren? After research and testing, we’ve found that Discussion topics are one of the easiest ways to re-engage your Advocates.

Today I’ll show you a quick way to re-engage your Advocates using a badge, challenge, discussion topic.

First, let’s create the badge, since badges only start tracking activity once created. You can customize the look and nomenclature of the badge as you see fit.

The rules should track the event replies to a topic, and be awarded after 5 times.

Next, create a challenge to find out the most popular topic your Advocates would like to discuss about your industry. I suggest the Single Answer Dropdown to ask this question.

If you add an other option, make sure to add a Single Line Answer allowing anyone who picks other to fill in the blank. Now we play the waiting game.

Once you’ve collected a number of responses for this challenge, create a discussion topic related to the most popular topic your Advocates picked. Now you’re discussing topics they want to discuss! This is a sure fire way to get some fresh Discussions traction!

Let us know what you thought of this re-engagement plan by liking this video, and replying to our Discussion topic for this video!

 

FAQ

How can I re-engage advocates in my community?

Re-engage advocates by creating engaging discussion topics, challenges, and rewarding participation with badges.

What is the first step to re-engaging advocates?

The first step is to create a badge that tracks and rewards advocate activity, such as replying to discussion topics.

How do I determine which discussion topics are most popular among advocates?

Create a challenge with a Single Answer Dropdown to survey advocates about their preferred discussion topics.

What should I do if an advocate wants to discuss a topic not listed in the challenge?

Include an "other" option with a Single Line Answer field in your challenge to allow advocates to submit their own topics.