Overview

This article provides a step-by-step guide on how to view PostBeyond web traffic data within Google Analytics 4 (GA4). It is intended for users who are transitioning from the legacy Google Analytics to GA4 and need to track their PostBeyond campaign performance.

 

Information

Accessing GA4

Click on the graph icon on the left-hand menu.

Navigating to Acquisition

Click "Acquisition"

Filtering Traffic

Click "Traffic acquisition" then filter by "Session campaign".

Identifying PostBeyond Traffic

Look for "PostBeyond". Note: if you have set up custom campaigns in your instance, you will need to search for those specific campaigns.

 

FAQ

What is PostBeyond?

PostBeyond is a platform that enables employees to share approved brand content with their networks in an efficient and consistent manner.

How is GA4 different from the legacy Google Analytics?

GA4 is the next generation of Google Analytics and offers a more user-centric measurement model, cross-platform tracking capabilities, and machine learning-powered insights.

Where can I find the graph icon in GA4?

The graph icon is typically located on the left-hand menu within the GA4 interface.